When A Sale Becomes Confusing - Return Tickets Accra, Ghana

In around December 19th last year I received an email from British Airways announcing a sale. I took the opportunity to buy 3 return tickets to Ghana in April this year. After all we all like sales, and when it comes to sales in tickets, who would not take up the chance to save some money. Buying something on sale is meant to save you a considerable amount of money. 

Now here is when it becomes interesting. I was speaking to my niece last week and she said how she wished she had £450 to afford a return ticket to Ghana. He comment got me asking her a series of questions. What airline was she referring to I asked. She said British Airways. That cannot be right I suddenly said. I told her that I had received an email from British Airways announcing their sale in December last year and I had to pay around £650 for a return ticket. How can this be possible I kept asking myself. Just to confirm what my niece had told me, I went ont British Airways website and checked out the fair. Using the same travel dates I had used to purchase my tickets in December last year, I requested a price for the same trip and loo and behold, the price was pegged at £470. Well I knew British Airways have a presence on Twitter so I posed the question to them.

This is how the conversation went down on Twitter

Moving on, I asked BA twitter team to check their DM inbox for detailed information.  The response I got shocked me. 

Well I suppose it is a lesson learnt. One should not just jump head first into a sale. Waiting a few days or even weeks and you might get a better sale price on what you are buying. Still though, I feel British Airways need to refine their advertising on the sale they have on tickets.